We will only keep your information for as long as we are either required to by law or as is relevant for the purposes for which it was collected.
Collection of Personally Identifiable Information and other Information
If you browse through this site without providing us with any personal information, we will gather and store some information about your visit, such as IP address, type of browser and operating system used, date and time you access our site, pages you visit, and if you linked to our website from another website, the address of that website. This information will not identify you personally and will not be linked back to you.
There will be times, such as when you submit an auto lead request to a dealer or fill out our contact form, when we will need to obtain personally identifiable information from you or about you. Such personally identifiable information may include your name, address, e-mail address, telephone number and identification number.
In general, you can browse the Website without telling us who you are or revealing any personal information about yourself. Once you give us your personal information, you are not anonymous to us. Where possible, we indicate which fields are required and which fields are optional. You always have the option to not provide information by choosing not to use a particular service or feature on the Website. We may automatically track certain information about you based upon your behaviour on our Website. We use this information to do internal research on our users’ demographics, interests, and behaviour to better understand, protect and serve our users. This information is compiled and analysed on an aggregated basis. This information may include the URL that you just came from (whether this URL is on our Website or not), which URL you next go to (whether this URL is on our Website or not), your computer browser information, and your IP address.
Sharing of your Personal Information
Under no circumstances do we rent, trade or share the personally identifiable information that we have collected from you, with any other company for their marketing purposes, without your consent. We reserve the right to communicate Your Information to any third party that makes a legally-compliant request for its disclosure. However, we will not disclose your name, address and other information which identifies you personally to any third party without your consent. We reserve the right to collect general demographic and other anonymous information that does not personally identify you. This information is not associated with your personally identifiable information and cannot be linked to you personally.
We use third-party service providers to serve advertisements on our behalf across the internet and sometimes on this website. They may collect anonymous information about your visits to our website, and your interaction with our products and services. They may also use information about your visits to this and other websites to target advertisements for goods and services. This anonymous information is collected through the use of a pixel tag, which is industry standard technology used by most major websites. No personally identifiable information is collected or used in this process. They do not know the name, phone number, address, email address, or any personally identifying information about the user.
Links to Other Sites
Our Website links to other websites that may collect personally identifiable information about you. We are not responsible for the privacy practices or the content of those linked websites.
We safeguard your privacy using known security standards and procedures and comply with applicable privacy laws. Our websites combine industry-approved physical, electronic and procedural safeguards to ensure that your information is well protected though it’s life cycle in our infrastructure.
Credit Check and Fraud Prevention
We use standard and authorized payment services and our Credit Check and Fraud Prevention policies are aligned to these companies.
Opt out policy
We provide all users with the opportunity to opt-out of receiving non-essential (promotional, marketing-related) communications from us on behalf of our partners, and from us in general, after setting up an account.